The struggle for transformation

As you can see, we have created an all new website. It has been a long journey to get here. I love the new look, and have trouble and emotional attachments to our old look, as well.

The old logo and labels were a source of great pride for me. I have lived in Mendocino for nearly fifty years, now and for forty five of those years, I was great friends with a talented artist named John Chamberlin. 

John was a cartoonist, sign painter and musician. He painted most of the signs that graced Mendocino for about twenty years or more. He printed most of the posters that we used to advertise music and public events. So when I wanted a lebel for my new tea company in 2003, of course I went to John.

John died last year, and with him, alarge part of the old Mendocino that I loved so much, but I am now convinced that I have held on too long, and that I need to move the Mendocino Tea Company forward, so that more people can and will enjoy it, and so that I can retire.


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1 comment

I used to live in Comptche and attended Mendocino High School in 10th grade in 1971. I used to watch John paint signs occasionally on my lunch hours when I’d walk into town from the school. He did amazing work and was a big influence on me going into commercial art! I’m interested in compiling a webpage devoted to his artwork. I can’t find much of it online though! Do you have any sources for the signs, flyers, etc he did? I will be out in the area in mid October, 2015.



David Coulson
6425 Wilkins Avenue
Pittsburgh PA 15217

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David Coulson

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